Benefits The search terms report provides insight into the searches that trigger your ads and how those searches are performing. This report also helps you discover new ideas for creative and landing page content to align with what your customers are looking for. What's the difference between a search term and a keyword?
Keyword Planner helps you research keywords for your Search campaigns. You can use this free tool to discover new keywords related to your business and see estimates of the searches they receive and the cost to target them. Keyword Planner also provides another way to create Search campaigns that’s centered around in-depth keyword research.
Master keyword research with Google's Keyword Planner. Learn how to find the right keywords, analyze search volume, and optimize your Google Ads campaigns.
Learn how the Google Ads Keyword Forecast Tool can help identify future trends and how you can integrate it into a holistic marketing strategy.
Review your keywords' performance to see which ones are helping you meet your advertising goals for your campaigns that target the Google Search Network. To do so, you can view and download your keyword performance from a specific time period, or customize your Google Ads statistics table to track how your keywords are performing by match type.
Learn how to use Google Ads Keyword Planner — from finding high-impact keywords to understanding search volumes and forecasts.
Maximize your Google Ads profitability with the essential Google Ads Search Terms Report. Learn how to refine your keyword strategy, enhance targeting, and boost your ROI.
Get your ads to the right customers with Google Ad's Keyword Planner. Discover how to do keyword research and get keyword suggestions for your campaign.
Learn how to use the search term report in the AdWords dimension tab to analyze the search queries driving traffic in your Google PPC campaigns.
This report shows every search query that resulted in your ad being shown. Depending on your keyword matching options, the search terms listed can be different than your keyword list. Use the report to find successful phrases that you can add to your keyword list. If your ad was triggered by less relevant searches, add those phrases as negative keywords.
WordStream’s new and improved Free Keyword Tool is designed specifically with Google Ads users in mind, with unique features to help you find your best keyword opportunities for AdWords or any online marketing campaign.
Benefits of Using Google AdWords Search Query Report The AdWords search term report can be used to identify new high-potential search terms that can be added to the keyword list. In addition, you can add terms that aren’t relevant to your business and add them as negative keywords.
When you are optimizing your Google Ads search campaigns, the search terms report is a great way to find opportunities for negative keywords and optimizations.
Need help with the AdWords report tool? Our digital marketing experts show how to use Google's Ad reporting tools step-by-step.
Discover how to use Google Ads analytics and reporting features to effectively analyze your advertising campaign performance.
Get your ads to the right customers with Google’s Keyword Planner. Discover how to do keyword research and find the right keywords for your campaign.
How to open a predefined report To save you time, Google Ads comes with “predefined reports”, a set of ready-made reports to answer specific questions about your data. You can use predefined reports as a starting point for a new saved report that you can edit, schedule, and share. To open a predefined report:
Google AdWords (Now Google Ads) is at the core of most of your marketing strategies, right? You need to track the performance of your different ad groups, your CTR, CPC, and more, so why not use a custom, automated reporting tool to do so? Our Keyword performance report helps you track specific campaigns and see the conversion rate and performance of your keyword list and search queries.
Learn how to create clear, actionable Google Ads reports clients love—with expert tips, examples, and time-saving automation using Whatagraph.
