Quantitative & Qualitative Marketing Research | A-Level, IB & BTEC Business
The difference between quantitative and qualitative marketing research is explained in this video. #alevelbusiness #aqabusiness #edexcelbusiness #MarketingResearch VIDEO CHAPTERS 00:00 Introduction 00:37 Quantitative v Qualitative 02:03 Example: Focus Groups 02:26 Benefits and Drawbacks of Quantitative Research 03:13 Benefits and Drawbacks of ...
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· Aug 30, 2019