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A trademark is a legally recognized symbol, word, or phrase that identifies and distinguishes a company’s products or services. It serves as a brand’s identifier, offering legal protection against unauthorized use and helping consumers recognize and trust the brand. Examples of Trademark. Coca-Cola® Nike® Apple® McDonald’s® Google ...
How to Trademark a Phrase: 15 Steps (with Pictures) - wikiHow
For example, if your phrase is “The Bestestestest Chicken of Your Life,” and you use the phrase in conjunction with a fried chicken restaurant, take note of any restaurant or food services company using a similar phrase. ... If you want to trademark a phrase, visit the website of the US Patent and Trademark Office, or USPTO. Find the ...
How to Trademark a Phrase: A Step-by-Step Legal Guide - UpCounsel
Key Takeaways. Trademarking a phrase grants exclusive rights to use it in connection with a product or service.; Common-law trademarks provide some protection but are limited in scope.; Distinctiveness is crucial for approval—generic or commonly used phrases are often rejected.; The application process involves a search, filing with the USPTO, and responding to office actions.
Branding a Viral Moment: The Complexities of Trademarks for Famous Phrases
Registering a phrase as a trademark however can be challenging. In recent years, the U.S. Patent and Trademark Office (USPTO) and its Trademark Trial and Appeal Board (TTAB) have grown increasingly conservative, frequently rejecting applications for phrase marks under the “failure to function” doctrine. ... A high-profile example of this ...
How to Trademark a Phrase/Slogan in 2025 - Cohn Legal, PLLC
For example, trying to trademark the phrase “Car Wash” for a car wash business would likely be unsuccessful because it is a generic term. Similarity to Existing Marks: Conduct a comprehensive trademark search to ensure your phrase does not conflict with existing registered or pending trademarks. If there are similar marks in the same ...
How to Trademark a Phrase [2025 Guide] - Goldstein Patent Law
Learn how to trademark a phrase with this article, which includes an in depth guide on how you can trademark a phrase for your business. ... as Nike’s “Just do it,” KFC’s “finger lickin’ good,” or L’Oreals “Because you’re worth it,” are examples of trademarked phrases. These are well-known phrases legally owned by the ...
How to Trademark a Phrase: Step-by-Step Process Explained
For example, “Holiday Inn” was initially descriptive but gained trademark protection by establishing secondary meaning. The phrase must be used in commerce or intended for use in commerce, distinguishing goods or services in the marketplace. It cannot be confusingly similar to existing trademarks, as this could mislead consumers.
10 Famous Phrases You Never Knew Were Trademarked - Reader's Digest
Paris Hilton made her catchphrase famous on her reality show, The Simple Life, and later acquired three trademarks for it: one for use in men’s and women’s clothing, one for electronic devices ...
Trademark Examples | Examples of Trademarks
Trademarks are words, names, slogans, phrases or logos that serve as source indicators of products and services. In reality, there are many other identifiers that can also qualify for trademark protection. ... Unlike traditional trademark examples, certification marks are utilized on products and services that likely have no brand connection to ...
6 Famous Catchphrases That Were Trademarked - Language Connections
The phrase “Hasta la Vista Baby” was used repeatedly by the protagonist, Arnold Schwarzenegger, became the symbol for his character in the film, “The Terminator”. The catchprase was registered for the trademark in 2007. 3. “Ancient Chinese Secret” This phrase was used in a 1970’s commercial to market laundry detergent.
How to Trademark a Phrase: Complete Brand Protection Guide
A trademark is a word, phrase, symbol, or design that identifies and distinguishes the source of goods or services. It’s essential because it protects a brand’s identity and intellectual property, preventing unauthorized use by others. A registered trademark helps prevent consumer confusion, ensuring that customers can identify and trust a ...
What Can Be Trademarked? Names, Phrases and Even Colors
Generic trademarks use a common word to describe the product, and have no protection under trademark law. An example of a generic trademark is SOAP for a brand of cleaning product. Descriptive trademarks primarily describe a feature, function, purpose or characteristic of the product, and are also very difficult to protect.
Types of Trademark Phrases and Their Strengths & Weaknesses
The ability to trademark a word or phrase depends on the nature of the phrase, how frequently it is used, and the contexts in which it is typically used. ... words and phrases that are used to name products or companies which don’t have any literal link to the meaning of the phrase. “Apple” is an excellent example, as it’s been used by ...
How To Trademark A Phrase - Trestle Law, APC
Unitary Phrases. In the trademark sense, a unitary phrase is one where the whole of the phrase or slogan is more than the sum of its parts. The USPTO analyzes submissions on a case-by-case basis to determine if the phrase/slogan’s “meaning and commercial impression indicate an inseparable whole.”
How to Trademark a Phrase or Word: A Step-by-Step Guide
Trademarks are essential tools for protecting your brand and its associated phrases or words. To trademark a phrase or word, one must first ensure it is unique and not already trademarked. Then, a thorough search of existing trademarks needs to be conducted, followed by the preparation and submission of a trademark application to the United ...
How to Trademark a Phrase | JustGreatLawyers
For example, if a burger company tried to register the phrase, “I’m lovin’ it now,” the application likely will be rejected for two reasons: ... Because the trademark on phrases is only applicable to the particular goods or services the applicant sells, the applicant must select a numbered class for the specific goods or services on ...
How To Trademark A Phrase: A Step-by-Step Guide | SmallBizGenius
For example, the name “Holiday Inn” has attained a second meaning, thanks to widespread use in reference to a specific hotel chain, not a variety of hotel services in general. Registered Trademark Symbol. We already familiarized you with how to trademark a phrase. Once you do that, you can use the ® symbol after your slogan, company name ...
How to Trademark a Phrase: Everything Businesses Need to Know
The trademark imbues a particular set of beliefs and conceptions about the product merely because the trademark is attached to it. For example, when a consumer in the market for watches sees the iconic Breitling symbol on the face of the watch, he/she is likely to think that the watch is a quality product and, therefore, worthy of the steep price.
Can I trademark a phrase or slogan? — Trademark Planet
To trademark your slogan, you have to use a combination of words in a unique way that makes your catchphrase or tagline distinctive. Take a look at the explanations and trademark phrase examples below - these should help you decide the best option to answer your question, “Can I trademark my slogan?”. Slogans and phrases that are not ...