How to Trademark a Slogan. Registering a trademark for a slogan involves a thorough, step-by-step process of conducting research, evaluating the slogan’s distinctiveness, and registering it with the USPTO’s Trademark Electronic Application System. Below are some of the main steps of trademarking a slogan. Step 1: Conduct a Trademark Search
Trademark law protects brand names, slogans, and other source identifiers. Examples include a logo featured on a website and a water bottle.
Misleading or Deceptive Slogans: Slogans that could potentially mislead consumers about the nature or quality of the product or service will also be denied trademark protection. Trademarking a slogan or tagline can add significant value to your brand by solidifying its identity and protecting it from infringement.
When you register your trademarked slogan with the United States Patent and Trademark Office, your trademark protection only applies within the U.S. If you wish to trademark your slogan or phrase outside of the U.S., you must register with the patent office in each country and comply with their trademark laws.
This guide breaks down 8 key differences between trademark vs copyright. We'll skip the legalese (mostly) and help you navigate IP. This matters because if you don’t understand it, you could lose your most valuable assets before you even know it. ... Well, the obvious stuff: business names, logos, slogans. Sometimes even sounds or smells ...
Registering a trademark or copyright strengthens your brand identity, allowing your business to build trust and loyalty while safeguarding your intellectual property in the marketplace. Bad actors may be less likely to infringe on your protection if they know you can sue them for unauthorized use.
Trademark Kristen Roberts March 3, 2025 Creating a trademark, Strong trademarks, Brand protection, Trademark registration, intellectual property, business branding
Rules to Trademark a Phrase/Slogan by the USPTO. Before you file your trademark application, you should be aware of the requirements set forth by the USPTO to avoid your trademark from being rejected and losing your non-refundable. To help you with that, we’ve gathered up the most important rules so that you may have a better idea.
3. Select the Appropriate Filing-Basis for the Trademark Application. When submitting a trademark application for your phrase with the USPTO, it is important to understand that you must designate a “filing basis”, which is to say, the grounds upon which the applicant has the right to obtain protection. Every trademark application must include at least one filing basis and each filing basis ...
Phrase = trademark. 5. Do you trademark or copyright a slogan? You trademark a slogan. Slogans are trademarked. You protect the slogan of a business by trademarking it. With a trademark, you can prevent competitors from using your slogan in connection with their products or services. Slogans are not copyrighted.
Trademark classes describe what you offer (goods or services), and trademark types describe what you’re protecting (like a name, logo, or slogan). If you’ve heard someone mention “seven types of trademark classes,” they might be referring to types of trademarks rather than classes.
This is by far the easiest and quickest way to trademark a slogan for your brand. For more information, please see our how much does it cost to trademark a slogan page. Our fee for a trademark search is $400 and our fee for a trademark application is $950 which includes our time for basic follow up through registration. Trademark Use in Commerce
To successfully trademark a phrase or slogan, it must meet certain criteria set forth by the United States Patent and Trademark Office (USPTO). To start, the phrase or slogan must be distinctive. Distinctiveness means that the phrase or slogan is capable of identifying the source of a particular product or service. If the phrase or slogan is ...
Without inherent distinctiveness, the U.S. Trademark Office will not grant a slogan trademark protection without more. This means that a slogan during its useful life must achieve a secondary meaning such that invokes the mental image of a product or service when experienced by the consumer. If a consumer can experience your slogan in a manner the conjures your product or service to the ...
Overall, trademark rights come from actual use—in other words, using your mark in the course of doing business—and therefore, your trademark can last forever, as long as you continue to use it.
The protection of advertising slogans often involves the interplay between trademarks and copyrights, as these two forms of intellectual property can work together to provide comprehensive safeguards for your brand’s creative assets.. In certain scenarios, trademarks and copyrights can complement each other, creating a synergistic effect.
While trademarks are primarily focused on protecting brand identity and distinguishing products or services, copyrights play a crucial role in safeguarding the original creative expression found in advertising slogans. Unlike trademarks, which require formal registration, copyright protection for advertising slogans arises automatically upon the creation of the original work, without the need ...
Typically phrases or slogans are not protectable by trademark or copyright. But unique, orignal creative "art" (story, song, music, many logo's, even a slogan or phrase in a unique font, colors, stylized) can be protected by copyright. Also, a distinct unique phrase or slogan can sometimes be protected as a trademark.
