Registering a trademark allows the person who registered it to control how the “mark” is used, protect their brand, and prohibit others from using the mark to sell their own products. If you have a unique phrase or slogan for a business, you will want to trademark it to protect its usage.
Example of Trademarking a Slogan. Let's say you want to trademark a slogan for a t-shirt. You'll want to start by making sure that your slogan can be registered in the first place. First, your slogan needs to function like a trademark. Similar to the earlier journal example, a phrase written across the front of a t-shirt doesn't function as a ...
Trademarks are key for keeping a business’s identity safe. They help protect unique phrases and taglines. Knowing trademark laws is vital for companies wanting to keep their slogans safe. A trademark is a sign, design, or phrase that shows where goods or services come from. To legally protect a slogan, businesses must follow certain rules.
3. Select the Appropriate Filing-Basis for the Trademark Application. When submitting a trademark application for your phrase with the USPTO, it is important to understand that you must designate a “filing basis”, which is to say, the grounds upon which the applicant has the right to obtain protection. Every trademark application must include at least one filing basis and each filing basis ...
To trademark a phrase, it must meet the eligibility requirements of the United States Patent and Trademark Office (USPTO). A phrase must be distinctive and capable of identifying the source of specific goods or services. Distinctiveness may be inherent, as with fanciful or arbitrary phrases, or acquired through secondary meaning, where the ...
Let’s start with the basics. The United States Patent and Trademark Office (USPTO) defines a slogan as “a brief attention-getting phrase used in advertising or promotion” and “a catch phrase used to advertise a product.” Essentially, it’s that catchy and memorable phrase that instantly connects with your brand and product.
Phrases eligible for trademark registration include catch phrases, taglines, slogans, and mottos. A catch phrase is an expression commonly used by a real or fictional person. This kind of phrase can be an important part of marketing your product or service. That makes it valuable and worthy of trademark protection.
Trademarking a slogan involves careful planning and consideration, from ensuring the slogan’s uniqueness to navigating the application process and responding to potential opposition. By securing a trademark for a slogan, businesses can protect an essential element of their brand identity, preventing others from using similar phrases that could confuse customers and dilute the brand's impact.
If your slogan is unique and adds value to your brand, trademarking it is definitely worth considering. Step-by-Step Guide on How to Trademark a Phrase. Here’s a simple guide to help you trademark your phrase or slogan in 2025: Research Your Phrase; Before you begin, make sure your phrase isn’t already trademarked.
Trademarking a phrase or slogan is a great way to protect your intellectual property and to have exclusive rights over your company’s trademark. Adding a TM symbol to the phrase or slogan, as well as registering it with the U.S. Patent and Trademark Office (USPTO) will also provide additional protection for you and your company from any ...
A slogan is a short phrase or symbol that when experienced by the consumer evokes a memory or feeling of the product or company for which it is associated. Short brief slogans align a consumer with a general desire for a brand through emotion and ideas. ... after receiving the application for a slogan, a typical trademark examiner might decline ...
This form of protection, however, doesn’t extend to short phrases like slogan. A standalone slogan or phrase will always fall under trademark law. Common Law Trademarks. You can use a slogan without ever seeking federal trademark registration. This is known as a common law trademark.
Creating a trademark for your slogan is a strategic step in strengthening your brand and securing its legal protection. A trademarked slogan differentiates your offerings from competitors and builds consumer trust by signaling consistent quality. ... Phrases that are purely decorative or informational do not qualify unless they have gained ...
How to Trademark a Phrase. In the digital age, a slogan is extremely valuable. As such, you may be wondering how to trademark a phrase or slogan. Your ability to guarantee ownership over something beneficial to your product or service, be it a phrase, slogan, or term, is an immensely valuable part of increasing brand awareness.
The Importance of a Trademark Registration for a Slogan or Phrase. A phrase, such as a slogan or tagline, can acquire value and play a major role in your business’s success, so it’s important to trademark any phrases you use to protect your company identity against infringement through registration. Once you do so, you’re safeguarded ...
Trademarking a phrase or slogan is a great way to protect your intellectual property and to have exclusive rights over your company’s trademark. Adding a TM symbol to the phrase or slogan, as well as registering it with the U.S. Patent and Trademark Office (USPTO) will also provide additional protection for you and your company from any ...
Why register a Slogan or Phrase as a trademark: The correct slogan will make the company more attractive. Companies rightly want to preserve their reputation, as well as marketing activities and money involved. Nonetheless, the standard trademark registration requirements do need to be complied with to obtain trademark rights for a slogan, as ...
To successfully trademark a phrase or slogan, it must meet certain criteria set forth by the United States Patent and Trademark Office (USPTO). To start, the phrase or slogan must be distinctive. Distinctiveness means that the phrase or slogan is capable of identifying the source of a particular product or service. If the phrase or slogan is ...
