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Next, let’s look at some statistics that reveal how marketers feel about Google Business Profile. 33. 76% of marketers say Google Business Profile management is the most valuable local SEO service It’s followed by content creation (53%) and citation building (43%).

16) There are Nearly 4,000 Google BUsiness Profile Categories to Choose From Google Business Profile accounts are meant to accurately reflect every type of business. There are several specific categories and more general ones if you can’t find your exact business type. Amazingly, there are over 4,000 GMB categories in total.

General Google Business Profile statistics 1. Businesses in the top three positions on SERPs have more than 200 reviews on Google. Localo analyzed 2 million pages on Google Business Profile (previously Google My Business) and discovered quite a bit about the platform as well as the businesses that use it.

Google Business Profile Statistics: Key Overview. 64% of people have used Google My Business to find a local business’s contact information. 56% of customer actions on Google My Business listings are website visits. Organic traffic nearly doubled on the Google My Business marketing site. 59% of shoppers surveyed said they use Google to ...

Performance give you an inside look at how people find your Google Business Profile. Because many customers find businesses on Google Search and Maps, performance focuses on how customers use Search and Maps to find your profile, and what they do once they find it. You can get performance for individual or multiple profiles.

For any local businesses to get found on Google, it starts and finishes with your Google Business Profile (GBP). We compiled a list of 23 powerful stats and facts demonstrating how vital your Google Business Profile is to local search success. Google Business Profile: 23 Stats and Facts for Local Small Businesses 1.

In this article, we’ve compiled 14 essential Google Business statistics that business owners need to know in 2025. From usage to interaction, these Google Business profile statistics highlight the importance of claiming, optimising, and maintaining your Google Business profile for optimal local reach.

Google My Business Marketing Statistics. Google My Business, now called Google Business Profile, offers you a quick and easy way to display business information on local search and Google Maps.When you optimize your GMB listing using relevant Google My Business stats 2021, you increase the likelihood of consumers finding your business, whether through direct search or discovery.

1. Google Business Profile Usage Statistics. Over 167 million businesses worldwide have a Google Business Profile.(Source: Google) 78% of local mobile searches result in a purchase within 24 hours.(Source: Think with Google) 97% of consumers search online for local businesses before making a purchase decision.(Source: HubSpot) Google Business Profile listings appear in 92% of Google Maps searches.

General Google My Business Statistics. Google dominates 90% of global internet searches, making a Google business listing essential for building a strong brand image. Complete Google business profiles, which include key details like contact information, business hours, images, and more, are 7 times more likely to attract clicks compared to ...

Since the metric focuses on views of the Business Profile, as opposed to overall views of the Business on Google, it may also be lower than the number of views that you find on your Business Profile and in email notifications. Direction requests: Number of unique customers who request directions to your business. We changed how we tally unique ...

The Overview section measures all interactions on your Google Business Profile – like when people call, message, make bookings, ask for directions and more. How people discovered you

Google Business Profile Performance Insights (formerly known as Google My Business Insights) offers an easy place to start. It provides accessible analytics that gives information on your search presence. Plus, useful metrics that demonstrate how often customers and potential customers are taking action on your listing that might lead to a ...

Google Business Profile — formerly known as Google My Business (GMB) — is a crucial tool for establishing your presence online, increasing the visibility of your business in search engine results pages (SERPs), and connecting with more local customers. Google Business Performance (formerly Insights) makes it easier to optimize your profile ...

On November 4th, 2021, Google announced an update about Google My Business, changing its name to ‘Google Business Profile.’ It also allowed users to claim and verify their business directly on Search and Maps. With this big-time change, we wanted to summarize how you can use Google Business Profile (GBP) in 2022, with supporting stats.

7. Post Activity. Take note of what types of content are resonating with customers. Keep track of specific metrics such as views and clicks. If you want access to even more traffic (conversions, time on site, etc.), record your GBP posts in Google Analytics or Google Search Console.. Monitoring GBP post activity informs you of future decisions regarding your client’s business updates, what ...

Your Google Business Profile should first have a well-formed, precise description. It should clearly outline what your company can offer potential customers and contain relevant keywords appropriate to your industry. Statistics and our long-time experience in positioning local businesses are clear – this is an essential element of Google ...

Google Business Profile Statistics. Google Business Profile Stats That Work. Get clear insights into your Google Business Profile performance with easy-to-understand metrics. Track customer reach, profile interactions, and discover exactly how your GBP drives sales—all in one simple dashboard.

Google Business Profile Optimization For The Financial Vertical Join 75,000+ Digital Leaders. Learn how to connect search, AI, and PPC into one unstoppable strategy.