mavii

Closed card sorting: This is an evaluative research type where users organize cards into predefined categories; Hybrid card sorting: Hybrid card sorting is a combination of open and closed card sorting—some categories may be defined from the get-go, while participants can also create their own new categories

Reveal your user’s mental models: A mental model explains how someone expects a product or process to work according to their experience. Knowing this allows you to design based on information, rather than assumptions. Improve your information architecture (IA): IA is how you organize, structure, and label your product’s information. Card sorting can show how users approach your IA, giving ...

The card sort featured 100 cards out of a potential 125 content pieces, all of which were at the same content ‘level’ (e.g. all articles). First, 55 participants were selected from the target market, who took part in qualitative, moderated card sorting as part of five user groups.

Card sorting is a UX research method used throughout the UX design process, as a way to discover how people understand and categorize information. In UX design, participants in a card sorting study would be asked to move different cards into categories—either pre-created or created by the participant—as it feels natural to them.