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For example, the term "Computer" is a generic term for computer equipment. Generic marks are entitled to no protection under trademark law. Thus, a manufacturer selling "Computer" brand computers (or "Apple" brand apples, etc.) would have no exclusive ...

A trademark is a distinctive mark identified with a person or thing, or where a product or service comes from. Trademarks can be displayed in many forms. The list below pairs a type of trademark with a Purdue example. Word (Purdue) Phrase ("Boiler Up ...

Trademark laws prohibit a business from using a symbol or brand name if it looks or sounds similar, or has a similar meaning to one that already exists for a similar entity. For example ...

WMU trademark is any mark, logo, symbol, nickname, letter(s), word or derivative that can be associated with Western Michigan University and can be distinguished from other institutions or entities. Some examples of WMU trademarks are: Western Michigan ...

Northwestern University owns and controls its name(s) and other marks, logos, insignias, seals, designs, and symbols (hereafter, "marks" or "trademarks") that have become associated with the University. Examples of our trademarks are the Northwestern ...